Whether you’re looking to start your brand from the ground up or elevate to a new level, I can help you bring your goals to life and connect with your customers.
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When I was little, my sister used to call me Squid and I absolutely hated it. As I got older, she continued to do it, and more people caught on, and it started to grow on me. Fast forward about 15 years, and here we are: Squid Ink Design Company.
My goal is to help you build the brand of your dreams in a creative, collaborative, and stress-free way. Your brand is your baby, and building a new brand from the ground up, or even just building on your existing brand can be an incredibly daunting task. I want to take the stress off of you and use my experience and expertise to help you accomplish your goals.
Based in Northern Virginia, I’ve worked with over 60 different brands in all kinds of markets from construction, to real estate, to insurance, to cyber security, and more. I can help you shape your brand into something with a distinctive identity that can differentiate itself in a crowded market and connect emotionally with the right audience.
A strong brand identity is one of the most important things you can have. It helps you stand out from the crowd and show your personality to your customers. It creates trust and credibility and makes your customers want to come back. Branding is not just about a good logo; it’s about the whole package. It’s a strategic tool that creates recognition and long-term success. Whether you’re looking to start from the ground up or revamp your current brand, I can help you figure out what’s most important to your customers and create a brand that showcases what you do best.
94% of your customers’ first impression of your website is related to design (WebFX, 2021). A good design captures their attention and makes them want to see more. But a good website isn’t just about a great design, it also has to guide your customers through a journey and make it easy for them to find information, buy your awesome stuff, and interact with your brand. I specialize in web design ready to hand over the full package to your developer. Let me help you design the most powerful tool in your toolbox, to keep your audience engaged and coming back for more.
Effective marketing is the backbone of your business. It has the power to capture attention, inspire action, and help your company grow. Think of all the catchy Instagram ads or ads in the metro you’ve seen. What makes them stand out? Good design. Well-designed marketing materials, whether it’s social media graphics, presentations, flyers, or even booth designs for your next conference, ensures consistency across every part of your brand and makes your customers want to know more. Let’s collaborate to make amazing marketing materials that leave a big impression.